CAPPS - Avocacy and Communication Professional Development

California Association of Private Postsecondary Schools

30th Annual Conference

October 15-17, 2014
Hyatt Regency Monterey Hotel & Spa

CAPPS 30th Annual Conference: Charting Our Course

October 15-17, 2014

Monterey, CA

Hyatt Regency Monterey Hotel & Spa, 1 Old Golf Course Road, Monterey, CA 93940

Registration


Pearson, the Grand Sponsor of our 30th Annual Conference


Registration

Our Sponsors

Hotel Information & Reservations

Sponsorship Opportunities

Program Ads & Tote Inserts

Virtual Exhibit Hall

Program of Events

Norma Ford Financial Aid Professional of the Year

CAPPS Memorial Scholarships and Memorial Scholarship Fund Golf Tournament


Registration

Register for the CAPPS 30th Annual Conference, the premier event for the private postsecondary eduction sector in California. This yearly event brings together California private postsecondary school decision makers and allied companies from across North America that serve our sector.

R E G I S T E R

REGISTRATION TYPE

EARLY BIRD by 5/1

STANDARD
5/2 - 9/30

LATE/ONSITE 
starting 10/1

CAPPS Member School $449 $499 $549
Non-Member School $599 $649 $699
CAPPS Member Exhibitor SOLD OUT
Includes registration for 2 booth personnel
$1435 $1635 $1635
Non-Member Exhibitor
Includes registration for 2 booth personnel
N/A N/A $2635
Additional Exhibitor Attendee $550 $550 $550
CAPPS Member Non-Exhibiting Vendor, 1st attendee $2435 $2435 $2435
Non-Member Non-Exhibiting Vendor, 1st attendee $2635 $2635 $2635
Additional Non-Exhibiting Vendor Attendee $550 $550 $550
Conference Speaker Attending Conference
This is for CONFIRMED conference speakers only.
$449 $499 $549
Conference Speaker Not Attending Conference
And not already registered as a School, Exhibitor,
or Non-Exhibiting Vendor attendee. This is for CONFIRMED conference speakers only.
$0 $0 $0
Wine Tasting Reception Guest Ticket
For guests of registered conference attendees
$90 $90 $90

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

All Conference Registrations Include

  • Attendance at all conference workshops, general sessions, and breakout sessions

  • Welcome Reception on October 15

  • Wine Tasting Reception on October 16

  • Breakfast, breaks, and lunch on October 16 and 17

Please note that the Memorial Scholarship Golf Tournament and ICEPAC Fundraiser require separate registration. 

Information for Exhibitors

The Exhibit Hall is currently Sold Out.  If you are a CAPPS Allied Member and would like to be added to the Exhibit Wait List, please contact our Event Planners at This email address is being protected from spambots. You need JavaScript enabled to view it. . In the event that exhibit space becomes available, our Event Planners will contact the Allied Members on the Wait List. Please note that there is no guarantee of when or if exhibit space will become available. We encourage any CAPPS Allied Member or non-member Allied Company who would like to attend the conference to register as a Non-Exhibiting Vendor.

Exhibit registration includes conference registration for two booth personnel, one 8'x10' exhibit booth space, one 6' skirted table, two chairs, and one waste basket. Registration for additional booth personnel is $550 per person.

Exhibit setup is Wednesday, October 15, 1:00 PM - 4:00 PM

Exhibit tear down is Friday, October 17, 10:00 AM - 12:00 PM

Information for Breakout Session Speakers

Individuals who will be presenting Breakout Sessions at the conference and who wish to attend any events outside of their own Breakout Session must be registered for the conference.  If you have already registered as a school attendee, exhibitor, or non-exhibiting vendor, you do not need to submit any additional registration.

Discounts for Schools Only

Multiple Attendees:  Register 3 or more individuals and receive a $25 discount off each registration.
Early Renewal:  Receive a 10% registration discount if you renewed your CAPPS Membership before December 31, 2013.

R E G I S T E R


CAPPS is grateful for the generous support of our conference sponsors:

Pearson - Grand Sponsor

 

McGraw-Hill Education - Keynote Speaker Sponsor, Commercial Break Sponsor

PlattForm - Putting Contest Sponsor

PlattForm

Norton Norris - Attendee Gift Sponsor

Norton Norris 

Salmon Sims Thomas & Associates PLLC - Name Badge Sponsor

Salmon Sims Thomas 

DJA Financial Aid Services, Inc. - Pocket Agenda Sponsor

DJA Financial Aid Services

Muno, Summers & Associates - Commercial Break Sponsor

Muno Summers & Associates


Travel and Hotel Information

Reserve Your Hyatt Guest Room by September 12

The CAPPS conference host hotel is the Hyatt Regency Monterey Hotel & Spa: https://resweb.passkey.com/go/2014CAPPS.

The CAPPS conference rate is $179 per night for single or double occupancy. The reservation cut-off date is September 12, 2014.

Getting To and From Monterey

If you are flying, the closest airport is Monterey Regional Airport: http://www.montereyairport.com/. The Hyatt provides a complimentary airport shuttle. Details on how to book the shuttle are here: http://monterey.hyatt.com/en/hotel/our-hotel/transportation.html.

If you choose to fly into San Jose or San Francisco (75-100 miles away from Monterey), you will need to either rent a car or take the Monterey Air Bus service to the Hyatt. Information for Monterey Air Bus is here: http://montereyairbus.com.


 

Call for Proposals

The deadline to submit a breakout session proposal has passed.

The CAPPS Annual Conference Committee is planning concurrent sessions, each 75 minutes in length over the course of two days – Thursday, October 16 and Friday, October 17.

ALL PROPOSALS MUST:

  • Be emailed as a Microsoft Word document to This email address is being protected from spambots. You need JavaScript enabled to view it. . No scanned copies or handwritten submissions will be accepted.
  • Be educational in nature. No promoting of particular products and services.
  • Include a co-presenter from a CAPPS Member School.
  • Include only presenters that have been confirmed and agreed to participate in the session prior to proposal submission.
  • Please indicate when they agreed plus contact information for each presenter.
  • Forms with incomplete information will not be considered.

IMPORTANT DATES:

  • The deadline for submission of proposals is Thursday, July 31.
  • All entries will be notified by Friday, August 29.
  • Selected speakers must submit presentation files by Friday, September 26.

DECISION PROCESS:

  • CAPPS Membership: While membership in CAPPS DOES NOT guarantee a place on the program, priority is given to CAPPS institutions and allied members over non-members.
  • Content Level: Don't dumb it down. Keep in mind that most attendees are owners, presidents, or senior executive personnel and focus your presentation to their level.
  • New information: The committee looks for the most innovative and current "hot topics" that are relevant to private sector higher education to include on the program.

Questions or need additional information? Please contact CAPPS Events Planners at (562) 436-3900 or This email address is being protected from spambots. You need JavaScript enabled to view it. .

For CAPPS membership information, please contact Jenni Thompson at (916) 447-5500 or This email address is being protected from spambots. You need JavaScript enabled to view it. .

Download the Call for Proposals Form


 

Sponsorship Opportunities

Become a Sponsor                                              

MOBILE APP $3500 (1 available)

  • The sponsoring company’s name and logo will be prominently displayed on the CAPPS conference mobile application.
  • 1 complimentary, full-color, half-page ad in the conference program.
  • Opportunity to have company marketing materials included in the conference tote bag.
  • Name and logo will be displayed on the conference website and in the conference program.
  • Commercial Break sponsorship included.

LUNCH $3000 (2 available)

  • Two Lunch sponsorships available – Thursday Lunch Sponsor and Friday Lunch Sponsor.
  • Signage will announce the sponsoring company of the lunch.
  • 1 complimentary, full-color, quarter-page ad in the conference program.
  • Opportunity to have company marketing materials included in the conference tote bag.
  • Name and logo will be displayed on the conference website and in the conference program.
  • Commercial Break sponsorship included.

TOTE BAG $2000 (2 available)

  • Two Tote Bag sponsorships available.
  • Company logo will be displayed on the conference tote bag that all registrants receive.
  • 1 complimentary, full-color, quarter-page ad in the conference program.
  • Name and logo will be displayed on the conference website and in the conference program.

BREAKFAST $2000 (2 available)

  • Two Breakfast sponsorships available – Thursday Breakfast Sponsor and Friday Breakfast Sponsor.
  • Signage will announce the sponsoring company of the breakfast in the Exhibit Hall.
  • 1 complimentary, full-color, quarter-page ad in the full-size conference program.
  • Name and logo will be displayed on the conference website and in the conference program.                                                 

COFFEE BREAK $1000 (3 available)

  • Three Coffee Break sponsorships available – Thursday Morning Coffee Break, Thursday Afternoon Coffee Break, and Friday Morning Coffee Break
  • Signage will announce the sponsoring company of the coffee break.
  • Name and logo will be displayed on the conference website and in the conference program.                                                      

COMMERCIAL BREAK $750 (multiple available)

  • Multiple Commercial Break sponsorships available.
  • Sponsoring company’s name and logo will be displayed on the conference website and in the conference program.
  • The sponsoring company’s representative will have the opportunity to address the audience for 3-5 minutes at the start of that session and distribute materials. Sponsors may request to sponsor a certain breakout topic, on a first-come, first-served basis, however, sponsors may not select a session being presented by a competing company. 

 

Program Ads and Tote Bag Inserts

Tote Bag Inserts

One copy/item of company’s promotional insert will be included in each conference tote bag. All conference registrants receive a tote bag.

Tote Insert Fees

$250     Annual Conference Exhibitor

$500     CAPPS Member (not exhibiting)

$750     Non Member (not exhibiting)

What kind of inserts can I include in the tote bag?

Paper products such as flyers, brochures, catalogs. Promotional items such as pens, mints, key chains, hand sanitizers, etc.

Where do I ship my tote inserts?

Do NOT send tote inserts to CAPPS. Send directly to the Conference hotel. To ensure receipt of your shipment by CAPPS at the hotel, please label your packages in the following manner:
HYATT REGENCY MONTEREY
1 OLD GOLF COURSE RD MONTEREY, CA 93940 
ATTN: Angie Lauderdale - CAPPS Annual Conference – TOTE INSERTS

When do my inserts need to arrive at the hotel?

Please schedule your inserts to arrive at the hotel between FRIDAY, OCTOBER 10 and SUNDAY, OCTOBER 12. Inserts that arrive outside of those dates are not guaranteed to be included in the conference tote bag. Please send your package shipping tracking number to CAPPS Events Coordinators at This email address is being protected from spambots. You need JavaScript enabled to view it. , so that we are able to locate your package at the hotel.

How many inserts should I send?

Please provide 350-400 inserts.

Program Ads

The printed conference program is a glossy, full-color, 8.5x11, multi-page booklet detailing everything about the conference – schedule, speakers, exhibitors, sponsors, award winners, etc. Every conference registrant receives a copy in their conference tote bag, and an electronic version will be available on the conference website.

Program Ad Fees

Full Page (7.5w x 10h")             $650 CAPPS Member - $850 Non Member

Half Page (7.5w x 5.5h")           $450 CAPPS Member - $650 Non Member

Quarter Page (3.625w x 5h")    $250 CAPPS Member - $450 Non Member

Acceptable file formats are high resolution JPG or PDF. Send all ad art to CAPPS Event Coordinators at This email address is being protected from spambots. You need JavaScript enabled to view it. . Art submission deadline: September 19, 2014.

Sign up for Tote Inserts or Program Ads


Virtual Exhibit Hall

Accrediting Council for Independent Colleges and Schools (ACICS)

American Student Financial Company

Barry Glasser Company

Campus Management Corporation

CBRE

Cengage Learning

Cobbs Allen

D&B Consulting, Accounting and Management

DD Consulting, Inc.

Diamond SIS

DJA Financial Aid Services, Inc.

Effective Student Marketing

Elsevier

Enrollment Resources

FAME

Global Financial Aid Services

Goal Structured Solutions

Gragg Advertising

ieLinks

Imagine America Foundation

Jive Communications

Jones & Bartlett Learning

LearningMate Solutions

McGraw-Hill Education

MDT Marketing

Medline Industries

Muno, Summers & Associates

National Academy of Sports Medicine (NASM)

National Center for Competency Testing (NCCT)

National Healthcare Association (NHA)

Pearson

Penn Foster

Placement Verifiers

PlattForm

ProctorU

RDAssociates, Inc.

Solutions at ECMC

Sparkroom

TextAim

TFC Tuition Financing

Tuition Options LLC

UNISA INC

van Rijn & Associates, A Professional Accountancy Corporation

Velocify

Weworski & Associates

Wonderlic

Wright International Student Services


Program of Events

Please note that this is a preliminary program of events and is subject to change.

Wednesday, October 15

8:00 AM - 1:00 PM
CAPPS Memorial Scholarship Fund Golf Tournament at Bayonet Black Horse golf club. Registration for this event is separate from conference registration. Tournament details and registration are available here.

12:00 PM - 7:00 PM
CAPPS Registration & Information Center

2:00 PM - 3:30 PM
Pre-conference Workshop (included in your conference registration)

3:30 PM - 5:00 PM
CAPPS Business & Town Hall Meetings

5:00 PM - 7:00 PM
CAPPS Board of Director's Welcome Reception with Exhibitors

7:00 PM - 9:00 PM
Putting Contest Reception sponsored by PlattForm

Thursday, October 16

7:00 AM - 8:00 AM
Phil Rosen Memorial Walk/Run

7:00 AM - 7:00 PM
CAPPS Registration & Information Center

8:00 AM - 9:00 AM
Continental Breakfast with Exhibitors

9:00 AM - 10:15 AM
Opening General Session

10:15 AM - 10:45 AM
Break with Exhibitors

10:45 AM - 12:00 PM
Breakout Sessions 1, 2, 3, and 4

12:00 PM - 1:30 PM
Luncheon with Exhibitors

1:30 PM - 2:45 PM
Breakout Session 5, Accreditor Panel 2014

2:45 PM - 3:15 PM
Break with Exhibitors

3:15 PM - 4:45 PM
Breakout Sessions 6, 7, 8, and 9

5:00 PM - 7:00 PM
Wine Tasting Reception sponsored by Duane Morris LLP

7:00 PM - 10:00 PM
Independent Coalition of Educators Political Action Committee (ICEPAC) Leadership Dinner. This event will be offsite and attendance is by RSVP only.

Friday, October 17

8:00 AM - 1:00 PM
CAPPS Registration & Information Center

8:30 AM - 10:00 AM
Breakfast with Exhibitors

10:00 AM - 11:15 AM
Breakout Sessions 10, 11, 12, and 13

11:15 AM - 11:30 AM
Short Break

11:30 AM - 1:00 PM
Final General Session

1:00 PM
Box Lunch will be available outside the General Session room


2014 Norma Ford Financial Aid Professional of the Year Award

"The Norma," as the award is affectionately called, was created in honor of Norma Ford, CAPPS long-time Financial Aid trainer and CAPPS Board Member. Norma passed away in 2010. She was a dedicated and brilliant Financial Aid professional, who never failed to take the time to assist others and help them understand the intricacies required in working with students, schools, and others to successfully manage the financial aid process.

Nomination for 2014 are due Friday, August 29

The 2014 award will be presented at the CAPPS 30th Annual Conference, October 15-17, 2014, at the Hyatt Regency in Monterey, CA.

  • Nominee must be nominated by their Institution.
  • The nominating Institution must be a CAPPS Member in good standing.
  • Nominee must have at least three (3) years as a Financial Aid Professional.
  • Nominee must go above and beyond “duties as required” in the performance of their professional duties.

NOMINATE FOR THE NORMA


CAPPS Memorial Scholarships and Memorial Scholarship Fund Golf Tournament

CAPPS Memorial Scholarship Applications are due Sunday, September 7 at 12:00 Midnight PST.

Each year we recognize outstanding students from CAPPS Member Schools by awarding the CAPPS Memorial Scholarships. There are 4 scholarship categories and 2 applicants from a single campus may apply for each scholarship.

  • Allied Health students: Sue Fleming Memorial Scholarship
  • Nursing students: Norma Ford Memorial Scholarship
  • Cosmetology/Esthetics/Massage Therapy students: Bonnie Manley Memorial Scholarship
  • First-generation Americans/recent immigrants: Mike Mikhail Memorial Scholarship

The first step in the application process must be completed by the school Director or President. He/she must submit a nominating recommendation on a student's behalf.

The student will receive an email as soon as the nomination is submitted to CAPPS. The email will provide the required information for how to complete the scholarship application.

To begin the application process, visit the CAPPS Memorial Scholarship webpage.

The CAPPS Memorial Scholarship Fund Golf Tournament is Wednesday, October 16.

All proceeds from this tournament go to support the CAPPS Memorial Scholarship Fund. A portion of your tournament registration fee is tax deductible and tournament sponsorships are 100% tax deductible.

To learn more about this year's tournament please visit the CAPPS Memorial Scholarship Fund Golf Tournament webpage.